Culture, or Consumer Culture, encourages endless burberry consumption by creating a connection between ones self esteem and the amount of "things" one owns. The respect we get from our friends or the envy we create in others towards us is directly related to objects in our possession, the type of phone we have, our laptops, the best outfits, the prettiest nails, the coolest shoes, the best video games. We burberry can never be satisfied with what we currently have because someone else burberry has something we want or new products and trends are constantly being developed and aggressively marketed to us through various media. This desire to have the best "stuff" leads to endless consumption, buying, and shopping only to have the stuff we buy become obsolete or "old" leading to the need for more shopping; and on and on it goes. burberry This endless desire for "things" is learned burberry through advertising, through the various media such as digital media and television, and from the friends or people we hang out with. It is a basic part of western culture, and is quickly spreading throughout the world. Our students, who will spend most of their working lives in the21st century, will need to see the computer and related technologiesas an extension of themselves, as a tool as important as the pencil orquill pen was for the last several hundred years. Fifteen years ago, fewpeople knew what a personal computer was. "Even though it might sound little, for some people that's a couple of meals that they have to choose whether they eat or don't eat," said Bobbie Sackman, the director of public policy at the Council of Senior Centers and Services in New York City, which helps elderly people sign up for assistance. "They have to go elsewhere to find food or they're not going to have food."